Field activations, cinema advertising and media representation — plus the full creative and media capability to support them.
i.
Field Activations
Branded, on-the-ground touchpoints exactly where the diaspora already gathers and shops — grocery stores, temples, cultural festivals and community events.
Grocery & retail sampling and activations
Temple, festival & community-event presence
Times Square & high-visibility public moments
Direct fan engagement and registrations
ii.
Cinema Advertising
On-screen placements timed to major Bollywood and South Asian releases, reaching concentrated, high-intent audiences at the moment they are most engaged.
On-screen spots across South Asian theatre circuits
Release-timed media planning
Hundreds of thousands of impressions per campaign
Lobby and on-site brand presence
iii.
Media Representation
US ad-sales and partnership representation for South Asian media brands entering or expanding in the American market, through R3 Media.
Ad-sales representation for media brands
Partnership & sponsorship development
OTT and broadcast inventory
Market-entry strategy
Full Capability
Everything needed to run it end to end
Event Planning
End-to-end planning and execution of activations and brand events.
Experiential Marketing
Live, in-person brand experiences the community remembers.
Brand Strategy
Positioning and go-to-market for this specific community.
Creative Services
Concepts and creative that speak the culture, not around it.
Marketing & Promotion
Integrated promotion built for the diaspora audience.
Digital Marketing
Performance and awareness across the channels this audience uses.
Social Media
Community-first social content, management and growth.
Content Marketing
Story-led content that earns attention and shares.
OTT Platforms
Placement and partnerships across streaming platforms.
Graphic Design
Design systems, collateral and campaign assets.
Media Buying
Planning and buying across cinema, outdoor and digital.
Measurement & Analytics
Tracking, attribution and reporting on every activation.
Let’s build a campaign for this audience, not adapted for it.